It is currently Wed Dec 01, 2021 3:11 am

All times are UTC - 6 hours

Post new topic Reply to topic  [ 1 post ] 
Author Message
PostPosted: Wed Jul 05, 2006 12:36 pm 
Site Admin
Site Admin
User avatar

Joined: Tue Mar 01, 2005 4:14 pm
Posts: 119
Location: Keller,TX
Mainstream Supermarkets Tapping into Whole Foods' Success with Healthful, Organic Products /Truth Publishing LLC, June 29, 2006

Big-name supermarket chains nationwide are offering more organic and health-oriented foods to consumers, in a move to capture some of the success enjoyed by natural markets such as Whole Foods, Wild Oats and Trader Joe's.

According to supermarket consultant Phil Lempert, Whole Foods "changed the game" for "Big Middle" traditional supermarkets. They are now seeking ways to grab a piece of the 11.1 percent annual growth Whole Foods has experienced in the past five years. The Big Middle -- a major part of the $480 billion grocery industry -- has more or less been stagnant in recent years, so it decided to make some changes to meet the demands of consumers who want healthier food options.

Safeway -- which is one of the nation's largest grocery chains with 1,775 stores nationwide -- has opened nearly 500 "Lifestyle" stores across the country to compete with Whole Foods and Wild Oats. The stores offer 600 organic items, a sushi bar and a hot roasted nut bar.

Giant-Eagle and Publix Super Markets have also announced the opening of organic, health-centered branches that will offer a wide variety of organic food options. Wal-Mart has even jumped on the bandwagon, announcing in May 2006 that it would expand its offering of organic products.

According to the Organic Trade Association, the organic industry has experienced 20 percent annual growth over the last 15 years. While Whole Foods co-president Walter Robb says the increase in organic offerings by other chains is a good sign, he says the Big Middle will have to innovate to meet consumer demand: "They're chasing our shadow. We won't be tomorrow what we are today."

Display posts from previous:  Sort by  
Post new topic Reply to topic  [ 1 post ] 

All times are UTC - 6 hours

Who is online

Users browsing this forum: No registered users and 1 guest

You cannot post new topics in this forum
You cannot reply to topics in this forum
You cannot edit your posts in this forum
You cannot delete your posts in this forum
You cannot post attachments in this forum

Search for:
Jump to:  
Powered by eWeblife